Davido officially unveils PUMA fashion line
Multi-award winning Nigerian musician, David Adeleke, popularly known as Davido, has launched his sportstyle fashion line in collaboration with international sportswear brand, Puma.
The music executive took to his Twitter page on Friday, 7th April 2023, to share the news of the new collection with his fans.
He shared a video ad showcasing the designs, which were carefully curated by him.
The collection includes a tracksuit, t-shirts, shorts, and hats that portray Nigerian culture through a vibrant mix of colors and patterns.
Davido, who is known for his love for fashion, has collaborated with several Nigerian designers and clothing brands in the past.
However, this is his first major partnership with an international brand.
The launch of Davido’s sportstyle line with Puma is expected to make waves in the fashion industry, given the artiste’s large following and influence in Nigeria and beyond.
Fans have already taken to social media to express their excitement about the new collection and the collaboration between Davido and Puma.
He wrote; “It’s with a huge sigh of relief that I can finally say the words “MY NEW LINE WITH @PUMA IS OFFICIALLY OUT NOW”!
For all of you who have been rockin’ with me you know how much this means to me. How much it means to us.
I hope you enjoy the clothes and I can’t wait to see you all showin’ out in the new drip. Hit the link to pre-order ! ”
It's with a huge sigh of relief that I can finally say the words "MY NEW LINE WITH @PUMA IS OFFICIALLY OUT NOW"!
For all of you who have been rockin' with me you know how much this means to me. How much it means to us. pic.twitter.com/DLm3yN4JGX
— Davido (@davido) April 7, 2023